The goal of the photoshoot was to showcase mastery of the craft, beautiful lace, lingerie design and to create the feeling of luxury and desire for the lingerie. As a result, the lingerie and the lace was immediately sold out.

The shoot was in a studio and took 3 hours. I prepared the concept and the mood board, which we discussed before the shoot. The references served as the a script to stay on track during the shoot.

Results below.